O2 Now Allowing Google Play Purchases Through Direct Billing

O2 customers can now take advantage of being able to make up to ¬£30 worth of Google Play purchases via their Direct Debit mobile bill each month. The operator’s Charge to Mobile service, which is also available on Windows Phone allows customers to purchase music, apps, films, books and magazines from the Google Play store and have it charged to their monthly bill, or for Pay as You Go customers, have it taken out of their available prepay credit.

O2 also claims that a current agreement to use the service with the Microsoft Windows Phone had led to an increase in the amount of apps and services that users purchase. Direct billing means that customers no longer need to go through the tiresome process of entering their card details, pin numbers or lengthy registration details. The tool also acts as an age verification measure, meaning that it can help prevent users under the age of 18 buying restricted products and so on.

Tel√©fonica digital director David Plumb said that the introduction of Charge to Mobile into Google Play- which is the largest app store in the world- will be an important step in making Charge to Mobile a customer’s favourite method for mobile payment in the UK.

The service is already currently used by around 100 merchants in the United Kingdom and has been responsible for approximately 100 million transactions on the O2 network, via the likes of Microsoft, Sony and music provider Spotify.

If you wish to find out more about how you can begin to use Charge to Mobile, call the O2 customer service phone number.

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