There will not be a difference in pricing for 3G and 4G data price plans on O2 prepay. This move is being described by some insiders as undercutting market leaders and rivals EE.
O2 has launched a brand new range of prepay tariffs which will include fast 4G data for the same price as the standard 3G offered by the provider. The launch of these new tariffs comes as the telecoms giant announced a loss of over 200,000 prepay customers in the first quarter of the year.
The tariffs will be known as ‘Big Bundles’ and are exclusively for Pay as You Go customers. There will be three different bands available to suit budgets and needs: £10, £15 or £20 per month. The entry level price will provide customers with a basic allowance of 100 minutes, 1000 texts and 500 MB of 3G data. For an extra £5 a month, customers can get 200 minutes, 2000 texts and 1GB of either 3G or 4G data depending on their personal preference and whether 4G is currently available in their area of residence. There will also be a variety of Bolt-Ons available to suit individual needs, such as 100MB and 20 picture messages for £6 a month, or 1GB and 50 picture messages for £10 a month.
This is the first time since launching 4G that o2 has not advertised a price difference between its 3G and 4G tariffs. The price is also different from market leader EE, who first launched 4G back in October 2013- the first telecoms provider in the UK to do this. Meanwhile all Three customers who have a phone with 4G capabilities can get 4G data at no extra cost to them. The ‘Big Bundles’ are available from Thursday 29 May.
If you want advice about 4G in your home town, call O2 customer service.